Friday, October 3, 2003

SNK NEOGEO USA appoints new Director of Marketing
Posted by White_Pointer @ 13:20:04 AEST
SNK NEOGEO USA CONSUMER CORPORATION, the recently launched US publishing arm of the SNK NEOGEO CORPORATION, has announced today that they have hired gaming industry veteran, Mark Rudolph as their Director of Marketing. Reporting to the Vice President of Sales and Marketing, Eric Feiner, Rudolph will be responsible for the marketing strategy for all of SNK's consumer titles, as well as to oversee the company's public relations, advertising and design agencies.

Rudolph has served as a product manager at Sony, Microsoft and Nintendo licensee, Majesco Sales, Inc., for the past three years. While at Majesco, Rudolph oversaw the marketing and production for over 25 interactive entertainment titles.

"Mark Rudolph brings a wealth of gaming industry marketing experience to SNK," said Ben Herman, president, SNK NEOGEO USA CONSUMER CORPORATION. "His ability to wear many marketing hats will make him a perfect addition to our team."